About us

Specialising in tech research since 1999

We help B2B technology marketers start the conversation

Since 1999 we’ve specialised in helping technology vendors understand and talk to enterprise organisations across the globe.

Our clients have used our research to get press coverage in major publications, to generate millions of engagements and business leads, and to discover new markets and opportunities.

Good research is always collaborative

We only work on individual client commissions, so precision design to fit the need is essential. We work closely with our clients at every step of the project, from concept and purpose right through to delivery. We work hard to understand our clients’ objectives, to define and refine a set of questions that will deliver the right data, and to build the story emerging from the data so that everyone understands what the research says and what’s most exciting and compelling.

Talking to senior decision makers needs a refined approach

Most of our surveys and interviews are with senior people in large organisations. They do not respond well to sloppy questions and poorly-designed online forms. Our questionnaires and our methods for reaching respondents are refined to ensure we get the right people giving insightful responses.

Our research is only as good as our people

We develop our team members both in-house and to recognised industry qualification standards. All our clients are put in the hands of an experienced team to guide them through our exacting process. We work collaboratively to establish a complete understanding of the research need, design the framework and questionnaire, right through to analysing the data and creating clear storylines that are delivered in an easy and engaging way that will meets our clients’ communications objectives.



We’re always looking for talented and enthusiastic people to join our growing team, no matter their level of experience

We love talking to new graduates who have engaged in research as part of their degree work. If you have searched through databases to find information, created questionnaires, or even hunted through a range of different books and publications during your studies, you're likely to have the right foundation to work for us

Any experience or knowledge of technology and how it's changing is always a bonus. If you're interested in learning more about how we develop graduates into successful market researchers, get in touch and we'd be delighted to tell you more

We look to recruit existing market research professionals to join the team too. If you have experience of managing research projects in a professional capacity, especially in organisations where client service is important, talk to us to understand what our team do in a little more detail and if there's a role that's right for you

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